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Spanish wellness company BH was named as 2009 China Open official sponsor

2009 China Open: Moving Beyond ATP500

Spanish wellness company BH was named as official sponsor 

Aug. 15, 2009, BH China.

2009 China Open is moving beyond the highest class of the Asian tennis tournaments, for both men and women’s series. Taking place at the Beijing Olympic stadium—National Tennis Center, 2009 China Open has become one of the most prestige tennis tournaments around the world: Ranking among the world leading games such as Indianapolis Open, Miami Tennis, and Madrid Tennis, only topped by the most popular grand slams: French Open, US Open, Wimbledon, and Australian Open. 

Focusing on the booming Chinese fitness market, the Spanish-one-hundred-year-old wellness company—BH, which has been established since 1909, was named as the official sponsor for 2009 China Open.  By providing its hi-end Hi Power brand commercial fitness equipments to the professional tennis players, BH is ready to make its brand in the Chinese market.

2009 China Open women’s series is one of the four top-ranked WTA tournaments, and is comparable to the grand slams. Leading by the World No.1 Dinara Safina, Venus and Serena Williams, Ana Ivanovic, Maria Sharapova, all the top-50 female players are involved in the fierce competition.  As for the ATP500 men’s series: 2008 Beijing Olympic tennis champion Rafael Nadal, Novak Djokovic, Andy Roddick, and the other top-10 men’s players are to fight for the crown.  A whopping prize over six million and six hundred thousand US dollars will be awarded

Named as the solo-sponsor of the fitness equipment of 2009 China Open, BH provides the game with its hi-end Hi Power brand, Spain-imported Cardio equipment: SK6900 Treadmill, SK9100 Cross Trainer, SK9000 Upright Bike, SK9900 Recumbent Bike, and its strength machine: X220 Standing Calf, X470 Pullover, X485 Multi-jungle (5 stack multi-crossover), and various yoga and stretching accessories.  During the training and warm-ups, players will take advantage on mounting the top-notch BH equipment.  With hi-end fitness equipment and its professional training staff on sight for assistance, BH expects to bring the best performance from the world top players to the Chinese tennis fans. 


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